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  More info About: Joan Blaeu, Publisher of Maps
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Joan Blaeu was the eldest son of Willem Janszoon Blaeu (1571-1638). It was under the control of Joan that the Blaeu printing press achieved lasting fame by moving towards the printing of maps and expanding to become the largest printing press in Europe in the 17th century.

Joan Blaeu was probably born in Alkmaar in the province of Noord-Holland in the final years of the 16th century. He was brought up in Amsterdam, and studied law at the University of Leiden before going into partnership with his father in the 1630s. Although his father Willem had cartographic interests, having studied under the Danish astronomer Tycho Brahe and having manufactured globes and instruments, his primary business was as a printer.

Until the late 1620s, the European market for world atlases was dominated by the Mercator maps published by Jodocus Hondius II. However, following the latter's death in 1629, and the growing competition in publishing sea charts and pilot books, the Blaeu business seized its opportunity to publish a grand world atlas: Theatrum Orbis Terrarum or Atlas novus.


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• http://www.nls.uk/pont/bio/blaeu.html

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